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Fonda Sunrise


Fonda Sunrise


Tenue.’s Fonda is inspired by one of the most iconic garments ever - the riders jacket. The Fonda Sunrise is made from a soft, yet sturdy, ecru-coloured 14oz denim fabric.

The softness of the jacket is achieved by rinsing them instead of washing them. Also, the fabric is unbleached, revealing small dark brown specs of the cotton plant. This makes it Tenue.’s most sustainable fabric to date! The Fonda features two hidden pockets with snap button closure, branded Tenue. trims and a veggie tanned leather patch. Fonda is made in our denim factory in Umbertide Italy.

  • 14 oz ecru-coloured denim fabric
  • Unbleached fabric that reveals dark brown specs (most sustainable fabric to date)
  • Rinsed instead of washed for softness
  • Classic straight fit
  • Medium rise
  • Straight leg with a slim fit
  • Made in Italy

Model is 1.90cm tall and wears a size L.

Shipping & Returns

We offer free DHL Express shipping on all international orders.

We ship out your order as soon as possible and always within 1 business day. You will receive a confirmation e-mail when your parcel has been dispatched.

For more information please check out our Shipping and Return page.

For more information please check our Shipping and Returns page.

Fonda Sunrise
Fonda Sunrise

Fonda Sunrise


Made With



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The best way to describe the extraordinary IMJIT factory is to start by saying it is not really a factory. We perceive our facility in Padova as a laboratory, a boiler room where jeans are designed, developed and made. It is the only factory we ever stepped foot in that actually makes haute couture for Parisian and British designers as well as jeans for companies such as Tenue.. It’s this constant clash of cultures as well as their apparent expertise that makes the factory so unique. The laboratory of the Canova family was established in the 1980s, during the true denim Eldorado in the Veneto area.